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5 Gifts That Have Us Excited The Holidays Are Almost Here!

  It’s the giving time of year! Here are 5 gifts that have us excited that the holidays are almost here! Being in the toy business means that we are exposed to A LOT of small companies creating innovative ideas!  This list showcases some of inspiring people we have had the pleasure to meet through out…


Candy Frost & Halloween Dawn Visit 2nd Grade!

Miss Spangenberg’s 2nd grade is one of the many classrooms to receive a Switch Witch Teacher Kit during our giveaway last month. This week we caught up with her to see how she is incorporating the idea of the Switch Witch with her classroom! What’s your Witches names? My homeroom named their Switch Witch, the one with the…


Switch Witch Teacher Kit Giveaway 2016

Your favorite Witch is going back to school! Last year, we sent Switch Witches on a mission all across the US. They helped give teachers a new way to promote reading and discussion, imaginative play,interactivity, inclusion of others, as well as incentivizing good behavior around a tricky & sugar-filled season! We had such a tremendous response…


Children’s Books: The Best on Diversity, Inclusion and Compassion <3

Did you know that at age 2 children are able to recognize gender and racial differences? And did you also know that at age 3 they can develop a sense of uneasiness around people that are different from themselves? Amazing, huh?!?! Reading stories is an incredible way to help kids explore just about everything, including about the…


In October I Treat Myself

  “October is my most favorite month. It could have something to do with the lovely fall weather, but it probably has more to do with the fact that it’s my birthday month. Yup, I’m one of those folks who totally lives it up every single day of the month leading up to and following…



About Parenting Toys: Switch Witch Brings Halloween Toys

“Dressing up in Halloween costumes, and going door-to-door trick or treating for candy is a blast for both children and adults, and has been tradition for at least a century. Sharing candy treats with others is deeply routed in Halloween traditions. Children and families today are faced with more challenges that what existed when the…